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Purchase intention for luxury brands: a cross cultural comparison

Authors:Qin Bian and Sandra Forsythe
Publication Year:2012
Citation:Bian, Q. and Forsythe, S. (2012). Purchase intention for luxury brands: a cross cultural comparison. Journal of business research, 65, pp. 1443-1451.
Type:Articles in peer-reviewed academic journals
Abstract:English
Permanent Identifier:https://doi.org/10.1016/j.jbusres.2011.10.010

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