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Antecedents of luxury brand purchase intention

Authors:Kuang Peng Hung, Annie Chen, Norman Peng, Chris Hackley, Rungpaka Amy Tiwsakul and Chun-Iun Chou
Publication Year:2011
Citation:Hung, Κ., Chen, Α.Η., Peng, Ν., Hackley, C., Tiwsakul, R.A. and Chou, C. (2011). Antecedents of luxury brand purchase intention. Journal of product & Brand management, 20(6), pp. 457-467.
Type:Articles in peer-reviewed academic journals
Abstract:English
Permanent Identifier:DOI:10.1108/10610421111166603

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